Event Details

Protecting Patient Relationships and Profits with Social Media - Part 1 & Why Some Practices Thrive While Others Flounder Online - Part 2

« back to the calendar

Wednesday, October 21st, 2020

Time:
7 p.m. - 9 p.m.
Details:

Protecting Patient Relationships and Profits with Social Media - Part 1 &
Why Some Practices Thrive While Others Flounder Online - Part 2

Rita Zamora & Jeff Gladnick
 
   
 
Wednesday, October 21, 2020
7:00 p.m. - 9:00 p.m.   EDT (Zoom Presentation)
2 Continuing Education Hours - *Offered in a live interactive format
 
Please register by Tuesday, October 20, 2020

To register, please contact Janet Glover 
at 502-489-9121 or janet@kyda.org

                  Fees:   Dentist - $50.00
                  Non-Member Dentist - $150.00
                  Hygienist - $35.00
                  Team - $75.00* (For KDA members, only)
(*Team Price Includes - 1 KDA member dentist, 1 hygienist and 2 additional team members. Please list names and email addresses of all participants.)
 
Protecting Patient Relationships and Profits with Social Media - Part 1
 
In these unpredictable COVID times, it's more important than ever to protect your patient relationships and profits. A physical distance world has made social media communication an invaluable tool-it's the most popular online activity in the US. The good news? There are more opportunities than ever to attract patients and grow trust with Facebook, Instagram and more. Discover the systems and protocols that make social media management easier and more effective.
  • Describe how physical distancing has impacted the use of social media and what this means for your practice
  • Discuss key strategies to elevate your social media communication to grow stronger relationships and attract new patients
  • Discover tips and insight to streamline, better manage and enhance your social media marketing
Why Some Practices Thrive While Others Flounder Online - Part 2
 
Is there another dental practice that always seem to come up on Google when searching for seemingly any dental related terms or services? What are they doing right? Learn how your practice can adopt these methods to achieve success for your internet presence. We'll also discuss changes and new features related to COVID and marketing and how to keep your patients, and search engines, informed.
  • Know how to keep Google and your patients aware of changes due to COVID
  • Discover how to stand out from your competition to attract new patients
  • Learn do-it-yourself marketing tactics and ideas for your practice
This course is open to all dental team members.
 
Rita Zamora is author of the book Get Found, Get Liked, Get Patients - Making the Most of Social Media and is the founder of Connect90.com. She and her team have helped dental practices across the US with their social media needs since 2008. She graduated magna cum laude from the University of Colorado with a bachelor's degree in business and marketing and has over 20 years experience in the business of dentistry. Learn more RitaZamora.com.
 
Although Jeff Gladnick comes from a family of 7 dentists, he never received "the calling" and instead became a software engineer. After creating a website for his dad's clinic, he was approached by other members of his family to create their websites, and eventually founded Great Dental Websites. What started as a family project has evolved into the company it is today, serving over 900 practices worldwide, supported by a team of over 35 employees between our Denver, USA and Sydney offices. Learn morehttps://www.greatdentalwebsites.com.